Vote Different Santa Fe
The City of Santa Fe instituted ranked-choice voting in early December 2017. As part of their public outreach campaign we built a public-facing website that describes, and gold information about this new way of voting.
This website allows users to vote on a mock ballot. It then gives the user feedback on how their vote will be counted.
We worked closely with PK Public Relations, Simply Social Media, Narrative Media, and Invisible City Designs.
Generating Ideas
This project was an incredibly fast website design that needed to be accurate and user-friendly for every person who visits it. Generating ideas became more about how quickly information was going to be available than what was possible on the project.
Sketching the Layout
We dove into development on this site right after developing ideas, but as any good developer knows, having a goal and direction only makes the development process faster. Each page was sketched very simply and quickly so the team could all be on the same page in terms of design and layout.
Taking Care of Mobile
We always approach our websites from a mobile first mindset. This allows the site to look awesome on as many sites as possible. A vast social media campaign was planned with the city, so the mobile version of the site was especially important at launch.
The Final Design
Launching the site literally days after the first ideas were thrown around made this project incredibly fun! The final design landed well with the users and the site will be a valuable resource as the 2018 Santa Fe election progresses.